Lord Of The Lost: watch the official video of “Blood & Glitter” from the eponymous upcoming album

Glamour yet divine, Lord of The Lost have just dropped a brand new official video for the title track of their upcoming album “Blood & Glitter”, to be out on 30 December 2022 via Napalm Records.

Chris Harms about the new opus:

In a time when the marketing madness for each album seems to last longer and longer, when half the album – or even more – is already known six months in advance through pre-released singles, so that the high pre-release sales generate the highest possible chart result, what it should actually be about – the pure magic of hearing a new album of your favorite band for the first time – is becoming more and more lost. We want to transport this “like the old days” feeling through this surprise release! Fuck the charts, playlist pitches and 1,000 pointless reviews in advance. What matters is what an album means in the long run, not how high its “value” is on release day.

– Chris Harms

Enjoy “Blood & Glitter” here:

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