Machine Head release new single and video “Unhalløwed”

Bay Area metal titans Machine Head have dropped a new track, “Unhalløwed”, on June 21, along with an accompanying video shot live from the band’s Electric Happy Hour series. The new track is lifted from the band’s tenth studio album, “Øf Kingdøm And Crøwn” which will be released via Nuclear Blast and Imperium Recordings on August 26th, 2022.

Machine Head founder Robb Flynn has this to say about the single:

“Unhalløwed”: Chapter Six – “Øf Kingdøm And Crøwn”:

Drowning in the deepest depression of his life, Eros is at a breaking point. Collecting heartaches, loss, and near psychotic isolation, “Unhalløwed” is the beginning of a powerful shift of our story. An introspective narrative starts the song lyrically, which is a collaborative effort written by myself, guitarist Wacław “Vogg” Kiełtyka, and bassist/backing vocalist Jared MacEachern and encapsulates the collective strength of this writing team.

Anchored by an absolutely monstrous groove,the vocals melodically mirror the state of mind of Eros as he reels from the loss of his mother to a drug overdose and begins a slow downward spiral into madness. However, the culmination of the track infuses some much-needed light, but will it be enough?”

The album is a 13 track concept album set in a decimated futuristic wasteland where the sky is stained crimson red. The crux of the story is based on 2 main characters:
 
Character #1 Ares: our main, who loses the love of his life (Amethyst) and goes on a murderous rampage against the vile sect responsible for her murder.
 
Character #2 Eros: the perpetrator, who loses his mother to a drug overdose and becomes radicalized in the aftermath. Eros goes off the deep end manifesting his own killing spree.
 
The lyrics detail how their lives intertwine.

 
The colossal concept comes with a list of equally colossal packaging for various physical formats including 16 different worldwide vinyl formats, deluxe vinyl box set (with bonus tracks), CDs (both old-school longbox and jewel box options), multi-color cassettes, and a limited-edition Digipak with bonus tracks.
 
CDs, Digipak, cassettes, and all digital formats will be available on Aug 26th, with all vinyl formats arriving on Nov 25th.

You can check out the video below: