Metal, Hardcore, Indie, Rock
Global Merchandising Services (GMS), the worldwide licensing agent for Ozzy Osbourne, is happy to announce its partnership with Universal Studios’ Halloween Horror Nights to bring the Prince of Darkness to life with all-original haunted houses in the wake of the first “Ozzy Osbourne Day” celebrations held worldwide on July 22, as per Blabbermouth. The immersive experiences “Ozzy Osbourne: Prince of Darkness” will make its debut on August 28 at Halloween Horror Nights at Universal Orlando Resort and on September 3 at Universal Studios Hollywood. This will be a significant milestone in the ongoing development of Ozzy‘s global consumer goods and brand licensing program.
The haunted houses, which draw inspiration from Ozzy Osbourne‘s revolutionary solo career, take viewers through memorable events that span over 40 years of music, images, and narrative. Scenes from iconic albums including “Blizzard Of Ozz,” “Diary Of A Madman,” “Bark At The Moon,” “No More Tears,” and “Ordinary Man” are featured in the experiences, which honour one of rock’s most significant performers while establishing a potent new touchpoint for fans worldwide.
Ozzy never stopped pushing boundaries, and he loved anything that gave fans a new way to experience his music and the worlds he created, Halloween Horror Nights has done an incredible job bringing that spirit to life. Walking through these haunted houses, you’ll recognize so many moments inspired by his music and imagination. It’s a wonderful tribute to Ozzy, and we hope fans have as much fun experiencing it as he would have had seeing it come together. – Sharon and Jack Osbourne
Ozzy Osbourne didn’t just help define heavy metal — he created a cultural phenomenon that has influenced generations of music, art and horror, we previously had the privilege of collaborating with Ozzy, and this new haunted house is an opportunity to honor his extraordinary solo career. Inspired by all 13 of his albums, guests will journey through the dark, surreal worlds that fueled his music and cemented his legacy as the one and only Prince Of Darkness. – John Murdy, executive producer of Halloween Horror Nights at Universal Studios Hollywood
We are honored to collaborate with the Osbourne family to create a unique haunted house that celebrates the legacy of Ozzy Osbourne, it was important for us to create an authentic experience that brings Ozzy’s creativity and personality to life in an eerily immersive new way. Fans will discover so many meaningful details, including a few Easter Eggs, as they navigate memorable dark and twisted moments inspired by his iconic musical career. – Mike Aiello, senior director of entertainment creative development at Universal Orlando Resort
Beyond the haunted house, the partnership offers a unique range of limited-edition items inspired by the haunted homes, such as clothing and memorabilia that can be purchased at Universal Orlando Resort, Universal Studios Hollywood, and online at shopUniversal.com. The activation is the most recent addition to Ozzy Osbourne‘s flourishing licensing program, which keeps bringing cutting-edge fan experiences and high-end consumer goods in a variety of areas. The Universal agreement is part of an expanding collection of partnerships honouring Ozzy‘s unmatched influence on pop culture, music, and entertainment.
I’ve had the privilege of working with Ozzy for over a decade, and one thing that never changed was the incredible connection he had with his fans, that connection continues today, and our job is to keep creating authentic ways for fans to celebrate his legacy. This partnership with Halloween Horror Nights is a perfect example of that. It’s a fantastic tribute to Ozzy and another exciting step as we continue to grow his licensing program around the world. – Barry Drinkwater, chairman and founder of Global Merchandising Services
Halloween Horror Nights is available on a few nights from August 28 to November 1 at Universal Orlando Resort and from September 3 to November 1 at Universal Studios Hollywood. For additional details and to buy tickets, go to www.HalloweenHorrorNights.com.
