Gene Simmons explains his pricey roadie experience

After being somewhat ridiculed for giving fans a $12,495 “roadie for a day” experience during his next solo tour, Gene Simmons holds his stand. In a recent interview, the Kiss star reaffirmed the concept, claiming that his own childhood show-goer queries sparked it.

I was always curious, ‘What’s it like when they’re in a hotel? What’s it like when the stage is set up? What’s it like being onstage when they’re performing and seeing the audience from the stage? I decided, ‘you know what, nobody’s ever done it. Why not open the idea to be my personal roadie for the day? This is not for everybody and it ain’t cheap. It’s also a different world than what I grew up in. Nowadays, if you get a papercut… everybody gets sued.

All of the aforementioned benefits are included in the five-figure cost, including breakfast at the hotel, assistance with stage setup, going with Simmons to his numerous promotional meetings throughout the day, being introduced to the audience during the performance, and taking home a signed bass. Up to ten fans still have the opportunity to live out their fantasies as the God of Thunder’s roadie, despite the latest postponement of more than a dozen of Simmons‘ 2025 solo tour dates.