Apple Music implements AI transparency tags to identify AI‑generated content

The proliferation of AI-generated music in recent months has compelled streaming services to create new methods for content management and oversight, as per MetalInjection. Millions of songs may be created by users thanks to services like Suno and Udio, but this growth has caused controversy and copyright problems. According to a November Billboard story, Suno creates seven million songs every day, which is equivalent to creating Spotify’s whole collection every two weeks. Mikey Shulman, a co-founder of Suno, recently disclosed that the platform has over 100 million people making music overall, including on the free edition, and 2 million premium customers.

In January 2026, Deezer announced that over 60,000 AI-generated tracks were uploaded every day, which is six times the rate from the previous year. Approximately 39% of Deezer’s uploads are now synthetic, and since 2025, their detection system has identified over 13.4 million AI tracks. In order to stop fraud, which it claims accounts for most uploads, Deezer has concentrated on independently identifying AI songs at the platform level. In 2025, up to 85% of AI streams were found to be fake, compared to only 8% of the platform’s total catalog. Sacem, a French collecting society, is among the institutions to which Deezer has granted licenses for its AI detection technology.

We know that the majority of AI-music is uploaded to Deezer with the purpose of committing fraud, and we continue to take action. – Alexis Lanternier, Deezer CEO

Spotify has adopted a different strategy, tightening regulations in September 2025 to eliminate songs that unlawfully imitate artists, block spam, and mandate that AI usage be disclosed in credits. Over the previous year, 75 million spam tracks were eliminated from the site. Instead of focusing on technical enforcement, Apple Music’s recently disclosed framework, which was revealed on March 4 through a newsletter obtained by Music Business Insider, emphasizes disclosure. Artwork, Track, Composition, and Music Video are the four elements where record labels and distributors can indicate AI usage thanks to the platform’s introduction of Transparency Tags. Although labels are able to apply several tags at once, Apple does not yet check or enforce compliance.

Proper tagging of content is the first step in giving the music industry the data and tools needed to develop thoughtful policies around AI. We believe labels and distributors must take an active role in reporting when the content they deliver is created using AI… a concrete first step toward the transparency necessary for the industry to establish best practices and policies that work for everyone. – Apple